Among our biggest success stories is the global pop-up culinary event Dîner en Blanc. BRPR launched the U.S. and New York debut of this culinary import from France, selling out the first NY event with a waiting list of 30,000 people. Today, Dîner en Blanc is held in over 90 cities in 30 countries, with 100 cities on the wait list. In the U.S., events in many cities are attended by over 5,000 people. BRPR has contributed to DEB’s explosive growth, branding and visibility since 2011, handling media, PR strategy and brand development in the U.S., as well securing numerous national and international sponsorships. Co-founder Diane Blackman’s earliest experience was representing the beloved chef Julia Child on PBS. Need we say more?
BRPR’s restaurant roster includes the UK-based restaurant group wagamama, whose 196 restaurants have earned something akin to a cult following among chefs and foodies. The restaurant group currently has six locations in NY and Boston, with plans to rapidly grow the brand across the U.S. over the next few years. BRPR has launched several of their restaurants, promoted new menu items and initiatives, and hosted numerous high-profile influencer events in their NYC and Boston restaurants with great success. An example of our work with influencers is the event we hosted to celebrate the opening of the Murray Hill restaurant in New York.
Our beverage clients have included Patron Tequila and Spirits Company, a premiere brand of assorted tequila and other spirits, and La Nuit en Rosé, the country’s first large-scale wine event devoted exclusively to sparkling and still rosé, featuring 85 rosés from 58 wineries around the world.